We are thrilled to announce that Doncaster Racecourse has been named as a finalist in the highly competitive Marketing category at the 2024 RCA Showcase Awards. This prestigious recognition is a testament to the hard work, dedication, and creativity of our entire team, and we couldn’t be prouder.
Our nomination comes in light of the success of our Summer Saturday Series, which ran from May to August this year. This exciting initiative brought together a mix of exhilarating racing action, family-friendly entertainment, and memorable experiences for our visitors. It was designed to bring people from across the region together, offering something for everyone while celebrating the vibrant atmosphere of summer racing at Doncaster.
Being shortlisted for this award in the Marketing category is a huge honor, and it reflects the impact the Summer Saturday Series has had, both in attracting new racegoers and engaging our loyal supporters. Our marketing strategy focused on delivering fresh, innovative ideas while amplifying the unique experience of a day at Doncaster Racecourse, and it is immensely rewarding to see these efforts acknowledged on such a prestigious platform.
The RCA Showcase Awards, hosted by the Racecourse Association (RCA), are recognized as the pinnacle of achievement for racecourses across the UK, celebrating excellence in customer experience, marketing, and innovation. To be considered among the finest in the industry is a reflection of our continued commitment to enhancing the visitor experience and maintaining Doncaster Racecourse's position as one of the UK's premier racing destinations.
